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Alcohol
Abuse Declining
South Carolina’s family-owned and community-based beer wholesalers have
a longstanding commitment to promote responsible and moderate use of our products.
We operate throughout South Carolina and work hard to make it a safe and productive
society for our families, our employees and all the state’s citizens and
visitors.
Among our many efforts:
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Designated drivers – Brewers and wholesalers were among the first to
promote the designated driver concept and aggressively promote, recognize and
reward designated drivers statewide.
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Cab rides – Through the Alert Cab and similar programs, wholesalers
partner with restaurants and bars to ensure that customers get home safely.
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Successful Festivals – Wholesalers give away non-alcoholic beverages,
distribute responsible drinking literature and provide bracelets to identify adult
participants at festivals across South Carolina.
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Boater Safety – Around the state, beer wholesalers’ programs promote
responsibility on the water, reminding outdoorsmen that driving a boat as well
as a car while intoxicated is dangerous and unacceptable.
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Server training -- .The TIPS server training program, offered through wholesalers
around the state, helps thousands of servers recognize and stop the abuse of alcohol.
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Media Events – S.C. wholesalers actively promote moderation around major
holidays, maintaining public awareness of the risks of alcohol abuse.
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Public service announcements – It’s virtually impossible to live
in South Carolina and not see or hear a public service announcement provided by
beer wholesalers encouraging responsibility when consuming alcohol.
And it’s working. These numbers will go up and down periodically, but the
long-term trend is undeniable:
Alcohol related traffic fatalities
have dropped 30% from 1982-2001. National Highway
Traffic Safety Administration report.
No one will deny that the effort to promote moderation must continue, but South
Carolina wholesalers for years have been at the forefront in curbing the abuse
of the legal products they sell. In fact, no industry does more to prevent the
abuse of its products than the beer industry. And for good reason, we live and
work in our communities, and have every interest in keeping them safe and productive.
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